Vertical Marketing Manager - F&B, TW

工作內容

We are looking for a Manager for Vertical Marketing- F&B to join the team here in Taiwan. You will be responsible for vertical marketing which includes market analysis, competitor analysis, product proposition, internal communication with other business lines in MKT team and vertical teams to make sure the vertical business growing up, and also achieving target.

What you’ll do

Research, study and analyze the business through internal and external data which includes market, consumer behavior, competitor, product USPs and user insight
Develop vertical marketing strategies and action plans as well as implement the plan in complying with business target
Internal communication with marketing team and vertical team as well as product team (if needed)
Assist BD to develop local merchant and help quality control of in-store POSM and brand exposure

條件要求

What you’ll need

At least 5 years working experience in vertical marketing or marketing communication in online services or FMCG
Good marketing sense and ability to analyze business strength and also user behavior
Strong communication skill that can line up stakeholders’ thoughts, opinions and understanding
Understand TW F&B market, and realize how to communicate with consumers
Be creative and also be able to implement these creativity
Stay passionate, agile, entrepreneurship

What you’ll get

Good benefits package including free food and medical insurance in a young, fun and homely office workspace.
An environment that values honesty, transparency and respect with awesome co-workers.
The rare opportunity to be part of building a global travel brand, ensuring its success and evolving it for the future.

員工福利

法定項目

勞保、健保、特別休假、勞退、婚假

其他福利

+ 提供蘋果筆電 或 Windows筆電
+ 15日以上帶薪年假,依年資增加
+ 電信費用補助
+ 定期團隊活動 / 聚餐
+ 辦公室提供免費各式零食飲料
+ 每月生日餐會
+ 加班交通 / 餐點補助
+ 每年個人旅遊補助
+ 年終獎金

薪資範圍

面議(經常性薪資達4萬元)