【知識】課程營運部|Marketing Manager (北美行銷夥伴)

PressPlay

最近更新於 2024-07-04

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工作內容

【Who We Are】

PressPlay 為台灣第一家全方位影響力經濟集團

自2016年成立至今以「將影響力價值極大化」及「善用影響力創造各種新的商業可能」經營事業版圖,環繞人們的生活從360度各角度出發,打造各領域的影響力價值:

「娛樂」影響力價值,不僅有創作者經紀、廣告,還有社群團購、品牌聯名、知識傳遞等全面向發展。

「品牌」影響力價值,從食品出發跨足家庭及女性生活,與創作者共同打造更貼近新世代需求的產品品牌。

「知識」影響力價值,與創作者共同放大知識影響力,不僅僅是推出多元領域、多元學習形式的訂閱內容、影音課程或說書Podcast,更是一同建立創作者的知識影響力品牌。

秉持「活在變化,創造變化,成為變化」的精神,攜手創作者用影響力顛覆產業。

PressPlay is the first 360-degree creator ecosystem group in Taiwan. PressPlay has been expanding its business territory since 2016 with the missions “Maximize the Value of Influence” and “ Utilize Influence to Innovate New Business Opportunities,” striving to create the value of influence for each field with a 360-degree approach closely connected to everyone’s daily life.

PressPlay (pressplay.cc) is a creator focused company that maximizing the influence of knowledge with creators by introducing diverse subscription-based content, online course, and storytelling Podcast channel and by co-creating the “knowledge influence brand” of the creators.

The company is headquartered in Taipei, Taiwan, with teams based in Hong Kong and Los Angeles. Since 2019, we’ve created over 1,500 courses and 520K app downloads, and have generated $27M+ USD in revenue.

【What Will You Do】

▶ Develop and implement targeted marketing strategies that align with business objectives and increase our footprint in the North America market.

【Responsibilities】

  • ▶ Create and execute lead generation campaigns that attract and convert high-quality leads into customers, using a mix of digital, event, and content marketing tactics.
  • ▶ Created and led digital marketing strategy, including advertising budget, social media exposure operations, project management, reporting and analytics.
  • ▶ Directly manage ads on large platforms e.g. Meta, Google, and Line......
  • ▶ Optimize ROAS/ROI for paid marketing channels.

條件要求

▶ 2+ years of related work experience and solid knowledge within their functional area.

▶ Analytical skills with the ability to interpret data, identify trends, and drive actionable insights.

▶ Proficiency with GA4 or other data analysis software.

員工福利

法定項目

勞保、健保、特別休假、勞退、婚假

其他福利

*【彈性工時】早上1000-1030彈性上班,自己的上下班時間自己配!每天扣除午休1小時,上班只有7小時! 

*【午休自由選】沒有固定午休時間,真正餓了累了再自行休息吧! 

*【遠距上班模式】自由位夥伴上班地點任你選!固定位夥伴一個月5天上班地點任你挑!

*【辦公環境活潑自由】開放自由的工作環境,在一個沒有制式OA辦公傢俱,充滿很多打卡牆,常有優秀的創作者在你身邊穿梭,身邊同事各個身懷絕技的環境工作!

*【零食飲料免費大放送】滿滿零食、飲料、泡麵,常被餵胖,還有咖啡機免費喝!每個月還有不定時下午茶突襲... 

*【生活不只有工作】開創公司社團,運動、羽球、籃球、拳擊、調酒...把你偶爾從工作中拉出享受生活

*【壽星你最大】壽星除了享有50分鐘的淨化身心靈按摩,更有壽星生日假可以為自己放假一天! 

*【就是優於法】到職按比例享有7天特休,每年40小時不扣薪病假,生病就該休息! 還有生日假、週年假、健檢假,認真工作也要認真Play!認真重視夥伴們的健康

*【每年超 High 員工旅遊】2017長灘島放空曬太陽,2018前進夢幻蘇美島,2019曼谷自由行!2020疫情影響澎湖偽出國! 2022疫情花東度假去!2023準備再出國啦~~

*【Review 機制】平時的自我革命、當責實踐,將有蛻變的機會,只要用成果說話,獎金福利大力發! 

薪資範圍

NT$ 900,000 - 1,300,000 (年薪)