資深社群行銷專員 Sr. Social Media Specialist, ViewSonic College

最近更新於 2023-12-07

工作內容

To co-work with the marketing manager, well leverage online and offline projects/activities, plan digital marketing campaigns, including web, SEO/SEM, email, social media, and display advertising. Maintaining our social media presence across all digital channels. Measuring and reporting on the performance of all digital marketing campaigns. The role would be a strong grasp of current marketing tools and strategies and the ability to lead integrated online and offline marketing campaigns from concept to execution.

1. Digital Marketing Strategy - Strategize online social media strategies to reach full-funnel business goals, including SEO/SOM, acquisition, retention, and loyalty. 

- Develop and manage social media platforms including Facebook, Instagram, Line, community, etc., ensuring consistent and high-quality content delivery to drive engagement, increase followers, and boost sales of hardware, digital content, software, and SaaS business.

- Create and plan compelling and engaging posts, videos, and graphics to attract and captivate the target audience.

- benchmark performance across digital media channels and advice on measurement KPIs.

- Conduct SEO/SEM digital marketing operations to improve online visibility and drive traffic to our platforms. 

- Collaborate with cross-team to develop and implement marketing campaigns aligned with business objectives.

- Monitor and respond to member feedback, inquiries, and issues in a timely and professional manner.

- Analyze performance metrics, report insights, and provide recommendations for continuous improvement. 

2. Branding Strategy – align with Company’s mission and vision to ensure maximum branding awareness. 

- WOM: KOL seeding programs and building up the network, including planning, execution, and evaluation.

- Internal and external relationship maintenance

3. Operation and Execution - Ensure timely and accurate execution of campaigns and on-target delivery. 

- Support related events and marketing reports, including workshops, on-site events, and digital evaluations.

- Creating specific initiatives to achieve sales targets based on digital and social marketing calendars and changing business needs 

條件要求

Minimum Qualifications

  •  3+ years of marketing experience in the social media / E-Commerce field within the IT/educational/electronics industry.
  •  Proven experience in SEO/SEM digital marketing operations, including keyword research, ad campaign management, and optimization.
  •  Strong command of English with excellent presentation, communication, and interpersonal skills.
  •  Demonstrated problem-solving capabilities and the ability to think creatively.
  •  Highly organized with the ability to manage multiple work streams and meet tight deadlines.
  •  A supportive working attitude and willingness to collaborate with cross-functional teams.
  •  Solid understanding of business trends and knowledge of competitive companies in the market.

員工福利

法定項目

勞保、健保、特別休假、勞退、婚假、女性生理假、哺乳室、週休二日、員工體檢

其他福利

ViewSonic規劃符合組織與個人發展之學習方案,讓同仁充分發揮潛能與專業志趣。開放式的組織環境以及自由愉快的工作氣氛,帶領每一位員工盡情揮灑熱情並尋找到屬於自己的絕佳舞台。 具競爭力之薪資制度 公司提供具市場競爭力的薪資制度,並不吝與同仁分享營運上的績優表現。

 

ViewSonic規劃符合組織與個人發展之學習方案,讓同仁充分發揮潛能與專業志趣。開放式的組織環境以及自由愉快的工作氣氛,帶領每一位員工盡情揮灑熱情並尋找到屬於自己的絕佳舞台。
■ 具競爭力之薪資制度 公司提供具市場競爭力的薪資制度,並不吝與同仁分享營運上的績優表現。
正職員工享有:
-薪資14個月
-與獲利連結之員工績效獎金

■ 彈性的假勤制度:
-彈性上班時間早上8點至10點,可依照自己的生活習慣安排你的上班時間。
-一年7天有薪年假 -5天全薪病假

■ 福委會活動:
-規劃年度員旅補助、婚喪補助、年節獎金、特約商店、手作課程、公益捐血等活動,增進同仁間情感交流。
-10元販賣機(餅乾、零食、麵包、飲料)通通只要10元

■ 多元化的社團活動 瑜珈社、登山社、籃球社、羽球社、桌球社,還有更多的社團等你來發掘或組建。

■ 舒適的工作環境 寬敞明亮且具有設計感的工作環境,可使用一個以上的電腦螢幕,實現螢幕自由。

■ 員工健身房: 為您省去健身房月費,公司樓下就有健身房。重訓、有氧、舒緩等器材應有盡有。

■ 教訓訓練: 語言學習補助、證照補助、領導階程訓練課程等,不定期舉辦學習講座讓你也可以接收產業新知。

■ 獨創的藝文陶冶環境: 除了掛滿名家畫作的辦公環境外,不定期舉辦主題性知名畫家之畫作展覽,培養同仁的藝文氣息與美學觀念,鼓勵從藝術氛圍中激發創意。

■ 優惠的員購機會: 本公司各項產品均可洽詢員購優惠價格。

薪資範圍

面議(經常性薪資達4萬元)