Support and execute strategic PR initiatives that bring BenQ product stories to life. You’ll manage relationships with Top-tier Media, coordinate product related press activities. And maintain the project-based consumer technology PR affairs.
1. Support the planning and execution of PR campaigns for product go to market plan, team activations, brand partnerships.
2. Planning and executing product PR launches across categories such as monitors, peripherals, projectors, and lifestyle electronics.
3. Serve as a key media liaison: build, maintain, and grow relationships with technology and industrial journalists.
4. Plan and execute press materials — including press releases, media advisories, Q&As.
5. Coordinate media interviews, press briefings, on-site support at tournaments, and virtual media opportunities.
6. Monitor, analyze, and report on PR performance, including earned coverage, sentiment, and share of voice.
7. Collaborate closely with internal teams, agencies, and regional marketing members to align messaging and execution.
8. Support embargo pitching, sample logistics for medias, media list development, and reporting.
9. Coordinate PR efforts with product marketing, social, and content teams to ensure consistent messaging.
工作經驗: 5年以上
學歷要求: 大學以上
語文條件
1.基本需求
- 5+ years of experience in public relations, media communications, or journalism, preferably within technology industry.
- Familiarity with regional and global media landscapes.
- Excellent written and verbal communication skills in English; additional languages a plus.
- Experience coordinating PR efforts at live events and managing press logistics under tight deadlines.
- Detail-oriented, proactive, and collaborative—comfortable working across departments and time zones.
2.專業知識/技術/能力
- Proficiency in media monitoring/reporting tools
- Deep knowledge of electronic consumer products, and a passion for competitive life technology is a plus
【連續七年蟬聯「亞洲最佳雇主獎」的幸福企業】
每位同仁都是 BenQ 最重要的資產！在攜手打造國際品牌事業的路上，我們不僅致力打造最優質的環境、提供最完整的培訓，更是重視員工關懷及工作生活平衡，透過滿滿的福利與多元活動，要給每一位夥伴最豐富精采的職場生活！
【薪獎佳—優渥薪資及獎酬制度】
【訓練佳—量身打造領先職涯】
【福利佳—頂級設施及員工體驗】
【活力佳—跨域講座及精彩活動】
