Sales and Marketing Country Manager 銷售與市場區域經理

▍About AlfredCamera

From day one, we’ve been guided by the belief that home security should be made accessible to everyone. We started out by offering a software solution that turns your old phone into a security camera in 2014. Since then, this simple but powerful idea has become the go-to security app for more than 70 millions families worldwide. 

In 2022, we launched our first hardware product, AlfredCam, which opened up an exciting new chapter for us. And 2023 is going to be an even more exhilarating year, as we are taking more proactive actions to respond to our consumers and expanding our presence in more countries. If you want to be a game changer for one of the most trusted brands worldwide, we have the right opportunity for you! 

▍About this role

At AlfredCamera, we are on a mission to provide accessible security solutions that bring peace of mind to millions of users worldwide. Our app turns unused smartphones into surveillance cameras, providing a sustainable and user-friendly security option. We are seeking a dynamic Sales and Marketing Country Manager to spearhead our growth initiatives and elevate our brand to new heights.

Position Overview:

As the Sales and Marketing Country Manager at AlfredCamera, you will have a critical role in sculpting our sales strategies and marketing initiatives on a national level. Your expertise will be instrumental in bolstering our market share within the country, connecting with our local user base, and propelling the commercial triumph of our cutting-edge software solutions.

▍Responsibility

1. Country-Specific Integrated Sales and Marketing Strategies:

• Craft and administer integrated sales and marketing strategies tailored to the country’s consumer purchase journey and cultural specifics.
• Work in tandem with the global marketing department to customize messaging and campaign execution for sales conversions within the country.

2. Digital Sales Channels Management:

• Manage and enhance sales outcomes on all digital platforms geared towards consumers, ensuring alignment with country-specific market practices and legal requirements.
• Employ localized SEO, content marketing, KOL engagement, and social media advertising strategies to escalate sales.

3. Consumer Analytics and Segmentation:

• Utilize analytics to dissect the country’s consumer markets, devising campaigns that cater to various demographics and consumer behaviors unique to the region.
• - Scrutinize sales data and market trends to underpin targeting and positioning of products within the country.

4. Customer Relationship Management:

• Initiate CRM strategies that maximize customer lifetime value, focusing on engagement, retention, and loyalty programs that resonate with the country’s cultural context.
• Adapt CRM system utilization to gather customer insights and customize sales strategies for different customer segments within the country.

5. Marketing and Product Positioning:

• Collaborate with product and marketing teams to establish a clear market positioning for each product, ensuring they meet the local needs and market inclinations.
• Develop sales materials and narratives that effectively communicate the products' value proposition and differentiators to the country’s market.

6. Localized Paid Media Strategies:

• Design and implement paid media campaigns across digital channels, with a focus on platforms and practices prevalent in the country.
• Continuously tailor paid media expenditure to the country’s market responses and ROI findings.

7. Customer Acquisition and Retention:

• Enforce strategies for customer acquisition and retention, utilizing funnel analytics to refine conversion rates and enhance customer lifetime value within the country.
• Synchronize with the customer service team to certify a consistent and positive customer experience that aligns with the country’s sales goals.

8. Sales Forecasting and Reporting:

• Undertake sales forecasting and generate detailed reports on sales KPIs and campaign outputs specific to the country.
• Persistently assess and communicate the efficacy of all sales activities against ROI and KPI benchmarks within the national context.

9. Country-Specific Sales Promotions:

• Organize and launch sales promotions in cooperation with the marketing team, guaranteeing uniformity in brand messaging adapted for the country.
• Exploit CRM tools to deliver personalized sales promotions to target customer segments in the country.

• Bachelor’s degree in Marketing, Business Administration, or a related field; Master’s degree is advantageous.
• At least 3 years of proven experience in B2C software sales with a robust comprehension of digital marketing strategies, particularly within the country of employment.
• Practical experience with CRM software and digital analytics tools, with the ability to apply them in a country-specific context.
• A track record of devising and implementing successful e-commerce sales strategies tailored to a national market.
• A deep understanding of the country’s consumer behavior and digital sales landscape.
• Outstanding leadership, communication, and decision-making skills, with a capacity to lead a local team.
• Analytical prowess to dissect complex data and convert insights into actionable country-specific sales strategies.
• An inventive thinker with a customer-focused approach who can navigate the nuances of the local market.

▍公司制度
具競爭力的薪資水準、年終獎金與綜合績效獎金
混合式辦公 - 遠端工作與實體上班兼具，彈性上下班時間，標準工時不加班！保持好體力好心情才走得長遠
根據職等職級制度，協助夥伴規劃職涯發展方向，設定目標並定期績效考評，針對工作成果、行為展現、學習成長雙向溝通
開發流程採用敏捷開發模式，以實驗驗證假設，以數據輔助決策
工作首年即享有優於勞基法規定的 10 天特休假以及 5 天全薪醫療假（可用於就醫或健檢），並逐年增加
提供員工免費團體保險，我們不止關心你的健康，還提供了最好的後盾
 
▍工作環境
捷運台北 101/世貿站步行 3 分鐘 (約 300 公尺)，交通最方便
位於台北市信義區的商業金融大樓，皆為國際知名企業進駐
挑高 3.6m 的人性化工作環境，採光良好大片窗景加上戶外陽台，前看陽明後望象山
開放式吧台與獨立工作區，適合夥伴放鬆交流或享受一個人的寧靜
 
▍辦公設備
工欲善其事，必先利其器。每位夥伴皆配備有新款 MacBook Pro 或 iMac
標配寬大辦公桌與人體工學椅，還有升降桌可以選！工作、休息都舒適自在
辦公室備有 3M 醫療級飲水系統及 Blueair 680i 空氣清淨機，並採用德國微生物技術全屋除甲醛，呵護每位夥伴的健康
 
▍免費飲食
每日提供免費營養午餐
零食櫃與冰箱永遠有吃不完的零食與飲料
Nespresso 膠囊咖啡與奶泡機
 
▍娛樂活動
不定期舉辦 Afternoon Party ，可以享用美味下午茶、沉浸在微醺的 Happy Hour 裡，Switch 對戰、趣味桌遊、Netflix 影劇馬拉松等活動任君挑選 
 
【 部分福利僅全職人員適用 】