Digital Marketing Specialist

What you will be doing:

As a Digital Marketing Associate , will have responsibility for the following projects within our organization

1. 14. Digital channel and digital advertising management & content creation
       • Curate and manage website content, communities (Facebook, LinkedIn, Instagram, YouTube, line@, etc.)
       • Operate and manage GOOGLE ads and social ads
       • Develop SEO strategy
       • Content creation/content marketing based on SEO strategy
       • Analyze data and provide personal insights and solutions
   14. Manage multiple interactive projects including website enhancements, SEM/SEO campaigns, multimedia campaigns and promotions.
   14. Proactively test and analyze keywords, ad copy, creative, placement, and landing pages to improve click-through rates, CPA, and ROI.
   14. Create, implement, track, analyze and optimize paid search campaigns for Google AdWords and other search engines.
   14. Own the optimization and spend of display media.
   14. Communicate key metrics, goal achievement and optimization opportunities to the larger team.
   14. Work closely with marketing executives and CS to achieve marketing milestones.

• We are looking for the following skills :

  • Sound knowledge of the core digital marketing practices and how to apply them to campaigns and strategy.

  • Good understanding of digital marketing strategies and considerations for user experience and journey tracking and monitoring.

  • Excellent communication skills both written and verbal, be able to interact proactively with the team and our digital agency.

  • Highly organised and desire to run and create digital campaigns, plans and be responsible for results.

  • Thorough knowledge of search ranking and optimisation factors and key algorithm updates.

  • Ability to learn new platforms and systems with a innovative approach.

  • Be a team player.

• 週休二日
• 特別休假 14 天
• 醫療補貼