工作內容
[Responsibilities]
- Have a strong connection with local media and international communications
- Develop a marketing communications plan including strategy, goals, budget, and tactics
- Develop media relations strategy, seeking high-level placements in print, broadcast, and online media
- Coordinate all public relations activities and directly lead social media team to engage audiences across traditional and new media
- Leverage existing media relationships and cultivate new contacts within business and industry media
- Manage media inquiries and interview requests, and execute weekly monitor, analysis, and community basis
- Create content for press releases, byline articles, and keynote presentations
- Evaluate opportunities for partnerships, sponsorships, and advertising on an ongoing basis.
- Build relationships with thought leaders to grow industry awareness
- Maintain a keen understanding of industry trends affecting clients and make appropriate recommendations regarding communication strategy surrounding them
條件要求
[Requirements and skills]
- 5 years+ working experience in public relations required
- BA/MA degree in Marketing, Advertising, Communications, or a related discipline
- Proven track record designing and executing successful public relations campaigns at both a local and national level
- Strong relationships with both local and national business and industry media outlets
- Experience in acting as a company spokesperson; comfortable and skilled in both broadcast and print media interviews
- Solid experience with social media, including blogs, Facebook, Twitter, etc. and exceptional writing and editing skills
- Event planning experience
加分條件
Passed JLPT N1 or N2, capable of using Japanese as working language; or fluent in English.
員工福利
法定項目
其他福利
薪資範圍
