Your role
We are looking for a highly analytical thinker with an audience-first mindset for the role of Content Marketing Senior Specialist . Candidates will be experts on social media analytics, understand the nuances, advantages and shortcomings of each platform and know how to utilize data in formulating a campaign strategy.
Content Marketing Senior Specialist will in charge of data analysts and content generate. He/She is responsible for creating "shareable" content, distributing content on the appropriate platforms and measuring the results of marketing activity. Always stay abreast of emerging digital marketing trends, identify and manage brand exposure opportunities and bring fresh, creative thinking to leverage growth tactics in the most surprising and effective ways.
Our target is through content marketing to driving traffic and engagement that translates to new users and active users.
Content Marketing Senior Specialist Responsibilities:
- You will be responsible for misinformation detection chatbot's (美玉姨) own media strategy mainly, and the other Gogolook products' content planning and activities.
- Developing global content guidelines and collaborating with country managers to manage localized content and monitor the performance in different countries.
- Orchestrating digital content strategies across all online platforms. (FB and LINE).
- Driving traffic and engagement that transfers to new users and user activity.
- Designing and implementing creative marketing strategies to disseminate content.
- Knowing which platform different kinds of content are best suited to.
- Data analysts：tracking, evaluating and reporting on results.
- Measuring the results of marketing activity to inform future marketing campaigns.
Your Skills:
- 3 years of content marketing /online community building experience, especially have social media management experience(FB, LINE & Twitter).
- An enthusiastic storyteller who loves to create and define brands and stories to drive awareness .
- Data-driven and highly analytical.
- Proficiency with social media analytics.
- Time management skills：Organize, plan, prioritize, and meet deadlines. Able to manage multiple competing priorities effectively.
- Excellent written and verbal communication in Chinese and English.
- Good communication skill with internal, agency partner management and third parties.
- A self-starter who can complete the task independently and collaborate with team members to contribute to integrated marketing goals across platforms.
Preferred Qualifications
- Digital marketing agency experience is a plus.
- LINE marketing experience extremely helpful.
- Global content guideline development and implementation experience is a plus.
Gogolook 不斷在尋找想與我們一起挑戰全世界的夥伴，我們提供開放自由的工作環境、優於一般企業的員工福利與薪資結構。公司目前執行遠端優先政策，讓員工可以自由選擇是在家、公司、或是其他你希望的地方工作，歡迎各方優秀人才加入我們。
● 自我實現假
確保每位同事自入職起即享有每年27天起的有薪年假。並隨著年資累積有薪年假總天數最高可達45天。
● 身心休養帶薪假
30天全薪特別病假，也代表我們對夥伴們健康的重視，涵括生理與心理層面。使用此假時不須檢附任何證明或看診收據便可申請
● 綠洲假
每月無需理由可享有一天下午四點整下班，提早跟家人、朋友相聚
● 彈性的上班時間
每天九點到十一點裡要幾點來都好，八小時工作時數主管同意就可以
● 辦公地點捷運站出口步行七分鐘直達
位於敦南商圈，近文湖線六張犁站，多條公車路線行經，四通八達
● 舒適的工作環境
辦公室享有極佳視野，讓你享受日落美景
● 週三餐點供應
每週早餐或是下午茶免費提供，正職、工讀生、實習生都能拿
● 免費咖啡與零食隨便吃
每週補充豐富零食，並有每罐飲料 5 大洋起的飲料販賣機
● 多元化的社團
每月都有社團補助費，運動健身社、電玩社、桌遊社、美劇社等讓你選
