【iKala Cloud】Senior Marketing Specialist (CDP+Cloud KOL)

iKala 愛卡拉


This senior marketing specialist will be responsible for creating product content and marketing collaterals and organizing online and offline events. S/he will be responsible for all marketing activities to achieve marketing goals such as leads, organic traffic, share of voice (SOV), conversion rate. S/he will co-work closely with PM, RD, sales to ensure our product marketing strategy is aligned with our business objectives.

1. Responsible for planning and executing product marketing strategy to drive users
   acquisition and conversion rate and ultimately accountable for marketing KPIs.
2. Develop product messaging that differentiates from others in the market.
3. Create product content such as product pages, customer success stories, PR, social
    media posts, blog posts, e-newsletters, videos, brochures, trend report, industrial
    eBook, whitepapers, sales kits etc..
4. Organize and support online & offline events and all the related programs.
5. Craft compelling messages across marketing channels such as website, blog, EDM,
Google, Facebook, LinkedIn, Line, media etc..
6. Work closely with the agency to conduct A/B testing, optimize campaign performance
   and ensure campaigns will meet targets.
7. Build cloud influencers and thought leadership via vlog, podcast, blog to increase fans,
   engagement, and impact in the market.
8. Report to Marketing Manager to ensure product marketing strategy is aligned with
   company objectives and messaging priorities.


1. 3-6 years' experience in B2B marketing and relevant functions.
2. Experience in product strategy and content planning in IT companies.
3. Proven track record of all marketing campaigns, and assess against goals.
4. Strategic thinking, self-motivated, proactive, open-minded, and with team spirit.
5. Must be fluent in English.

1. Enthusiastic about cloud, CDP, and KOL marketing.
2. Background in marketing or business administration field.
3. Experience in SaaS solutions and passionate about MarTech is a plus.  
4. Experience in using Google Analytics, Google/Facebook Ads, MailChimp, WordPress,
   SEO tools, and Line.

More Info>>>https://ikala.tv




■ 勞、健保及退休金提撥 
■ 三節禮金 
■ 生日禮金 
■ 內部同仁推薦獎金 
■ 人才推薦獎金 
■ 專案獎金 
■ 年終獎金 

■ 可彈性申請在家工作 
■ 咖啡無限暢飲 
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■ 女性同仁生理假 (每月一天不扣薪)
■ 全薪病假 (一年五天不扣薪)
■ 優於勞基法之陪產檢假 
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■ 開放式的辦公環境,辦公室可穿著室內拖鞋,營造家庭式的舒適環境 
■ 衛生的環境設施,專人全天候維護茶水間及洗手間的清潔衛生 
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■ 扁平的組織,彼此可以輕鬆談話 
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■ 我們一起努力工作,一起快樂玩耍