Product Marketer (New Products)

Come join an international team and learn from seasoned developers and designers to explore new product ideas! As an equal-opportunity employer, we support and accept differences and strive to create a workplace that stimulates creativity, collaboration, and learning from all members.

Aside from the PicCollage app, we are also building exciting new products, including new video editing apps, and AI visual creativity products. As a Product Marketer in our Explore (new products) team, you will work closely with Product Managers and Product Designers to research and identify creative ideas, and target user segments, then build and grow these software applications over time.

Responsibilities:

• Work with Product Managers to develop go-to-market strategies, including product positioning and messaging that resonates with target user/market segments.
• Conduct market analysis to obtain an understanding of the competitive landscape and identify product differentiators.
• Structure experiments and create marketing programs (e.g. campaign creatives, product copies) to reach and grow users for new products.
• Assess the effectiveness of the marketing experiments on an ongoing basis, and provide insights to make product development.
• Speak both internally and externally to promote the story of new products.

Qualifications:

• Native-level proficiency and excellent storytelling in English. Resourceful with effective collaboration and communication.
• Experience developing go-to-market strategies for new-launch mobile and web products, preferably in the photo or video editing industry.
• Experience directly working with developers and designers on product marketing - making changes in the product discovery and delivery process.
• Market intelligence - own deep understanding of English-speaking markets, clearly share with the team who they are, why, and how they use the products.
• Metrics-driven and analytical - proven ability to prioritize, drive, and achieve results.

Desirable 😉

• Chinese language skills.
• Familiarity with running campaigns on AppStore ads, Meta Business Manager, and Google ads.
• Hands-on design skills to create campaign visuals.

Interview Process

After you submit your application, the next steps are one or two video interview calls (with short written questions), followed by an onsite interview. Our interview process includes interesting exercises with our team members (e.g. pair programming, design brainstorming). Through this process, we hope you can get to know what it's like to work with us, and get to know our team and culture!

More about PicCollage

Read our company blog to read our members' sharing.

If you believe you fit the bill above, and are eager to start a new journey of being part of a fun and creative startup team, hesitate no more and join us!

Flexible Work Time & Remote Work 彈性上下班時間 & 遠端工作

Maker Time 每週一天 Maker Time，不進行不必要的會議和討論

Team Activities and Workshops 各式活動與學習機會 (技術分享、Design Demo, Hack Days等）

Fun, Creative & International 雙語工作環境，團隊成員來自世界各地

Free Lunch and Dinner in the Office 辦公室內團隊午餐晚餐

Sports Classes in Office/Online 和同事一起起來動一動

PicCafe 健康零食水果，永遠餵飽你的胃

Awesome & Fun Office 有趣舒適大稻埕風的辦公室